Simon Page College of Marketing opens 3 New Study Centers in Nairobi, Kenya
Simon Page College of Marketing a leading CIM Study Centre in Africa, training professionals working in Marketing, has opened 3 New study centers in Nairobi. The 3 CIM study centers are located in the Central Business District (CBD) also popularly referred to as Town in Nairobi, Ngong road opposite Uchumi Hyper supermarket and Westlands near […]
Simon Page College of Marketing organizes Digital Marketing Workshop
Introduction Simon Page College of Marketing had an intense and comprehensive two day Fast Track Digital Marketing Workshop (FTDMW) on the 14th and 15th of June at the Ngong Hills Hotel. It was a course aimed at giving digital marketing enthusiasts insights in the field. Also, it was a space that allowed participants to share […]
The Data Mining Process

Data mining is the process of uncovering patterns and obtaining relevant information and knowledge from complex and frequently unstructured data sources like databases, data warehouses, websites, and even written documents. Various algorithms, statistical models, and machine learning methodologies are employed to find hidden patterns and trends in data. These patterns can be used to create […]
Social Responsibility in Marketing

Social responsibility in marketing refers to the ethical and responsible practices businesses and marketers should adopt to consider the broader societal impact of their marketing activities. It involves conducting marketing campaigns and strategies that consider the interests of various stakeholders, such as consumers, employees, communities, and the environment. Here are some key aspects of […]
Digital Marketing vs. Traditional Marketing

Digital marketing has revolutionized how companies advertise their goods and services. Given the rapid development of technology, digital marketing is now essential for any organization to succeed. This piece will discuss how the use of digital marketing has transformed conventional marketing techniques into cutting-edge ones. Digital Marketing vs. Traditional Marketing: Before digital marketing took […]
The Project Management Career Path: A Guide to Navigating Your Future

With numerous professional options accessible, project management is a crucial career path for ethical project planning and implementation. Because of the increased demand for these specialists, it can be both profitable and rewarding. As a prospective project manager, you can explore these paths to navigate the numerous career options. Getting Started: Entry Level Starting with […]