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All our love (and a Little Marketing Magic) - Simon Page

The Role of Marketing in a Competitive Business Environment

Marketing plays a crucial role in a competitive business environment by helping organizations differentiate themselves from their competitors, reach and engage their target audience, and ultimately drive sales and revenue. The impact of marketing in any organization cannot be looked down upon as it is a great weapon to boost

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Marketing Qualification

Considering a Marketing Qualification?

Developing marketing skills and knowledge is rewarding, inspiring, and an ultimate career-building experience. Marketing is about listening to your audiences and reflecting on their values in your campaigns. In 2022, we have seen marketing to be about using platforms to drive change and that people are more likely to use

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Steps to Attaining the Chartered Marketer Status

Attaining the Chartered Marketer status is every marketer’s goal. The Chartered Marketer status recognizes those marketers achieving the highest level in the Marketing profession and is recognized internationally. It demonstrates a commitment to keeping up-to-date and is awarded on a combination of experience and qualifications. Some people have asked, how

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3 Pillars of a Successful Customer-Centric Strategy

Every organizations’ customers are fundamental to its strategic success. Therefore, there must be an all-encompassing consideration of the customer in everything you and your organization do. The reason for this is because different digital tools and channels have dramatically transformed the way consumers engage with or purchase products and services.

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